Newsbook and 103 campaign for homeless gathering momentum

Interviews and a video part of the campaign

Tista' taqra bil- Malti.’s and 103 Malta’s Heart campaign about the problem of homelessness in Malta is gathering momentum. Besides interviews with those caring for the homeless and with homeless persons themselves, now the employees of Newsbook and 103 teamed up to create a short homemade video to promote the campaign called “Ma kienx hemm post għalihom fil-lukanda.”

In an interview with Sylvana Debono, Editor in Chief, Fr Joe Borg, Chair of the Editorial Board explains the aims of the campaign and why the video produced is not a glitzy one.

The words of a homeless man
“I wish my father had been like you”

“Giving a voice to the voiceless”

“The title of the campaign is lifted from the Gospels. During this Advent and Christmas period we will be repeatedly hearing this verse from the Gospel ‘Ma kienx hemm post għalihom fil-lukanda.’ Caring for those in need is the core message of Christmas. The aim of the campaign is to create awareness about the problem”, said Fr Joe Borg, during the 103’s current affairs programme What’s on Newsbook.

“It is not true that the homeless are to blame for their plight. This is a myth spread around to lull people’s consciences”, said Fr Borg. “The same thing is said about the poor. If it is their fault than I do not need to do anything about it. This is not an acceptable attitude in a civilised country where the majority of the population claims to be a Christian.”

Among those helping the homeless one finds the Capuchin order, YMCA and Fundazzjoni Dar il-Hena made up of Caritas, the Alfred Mizzi Foundation and Caritas.

During the campaign officials of these three bodies will be interviewed for both and 103 Malta’s Heart. Homeless people will also share their experiences.

“We don’t want to just talk about the homeless, but we want the homeless to be at the vanguard of the campaign. We know that this is not easy as vulnerable people find it difficult to publicly speak about their vulnerability. We will try our best as we are here to give a voice to the voiceless”, said Fr Borg.

A study about homeless women in Malta
The vicious cycle of homelessness for women in Malta

Journalists and producers have their say

Employees of and 103 Malta’s Heart teamed up to produce a short video to promote the campaign.

“This is not a glitzy video. Technically and aesthetically it is not top notch. People can ask why this is so given that 103 has a state-of-the-art studio?”, notes Fr Borg.

He adds that “this is being done purposely. Most employees are working from home because of coronavirus restrictions. We wanted to show that people can communicate their support even with modest technical means.”

As part of the campaign Newsbook and 103 have already highlighted the work of YMCA and the Capuchins. Interview with officials from Caritas and homeless people will follow in the coming days. On Saturday at 10:00am, Prof. Andrew Azzopardi will discuss the subject and share experiences during his programme Andrew Azzopardi on 103.

You too can do your part to raise awareness about the plight of the homeless. Use your voice in the social media and link to this article. Perhaps, you might also, like the Newsbook and 103 employees take your smartphone and recored and upload a video message. Every little helps. 

This article is part of’s ‘Ma Kienx Hemm Post Għalihom fil-Lukanda’ campaign.