Tista' taqra bil- Malti.
Black Friday has kicked off today. This year will be spread over more days, instead of just one day, as a safety measure due to the Covid-19 pandemic. With large numbers of people expected to visit shops, it was emphasized the importance of following the anti-Covid-19 protocols. The event, which includes several in-store discounts, was launched during a conference hosted by the Malta Chamber of SMEs.
President Paul Abela said the Chamber met with the Superintendent of Public Health Prof. Charmaine Gauci to discuss protocols to be implemented in the stores. He said that despite the pandemic, life must go on, which is why it was decided to carry on with Black Friday, and even make it on a larger scale, to help businesses.
The Chamber’s Chief Executive Abigail Mamo mentioned how this activity, over the years, has become the kick-starter of the holiday season, as people start thinking about gifts.
She explained that through Black Friday, people will have an opportunity to benefit from special offers previously not available in the stores. She admitted that this year might be more difficult, however, Ms Mamo expressed hope that this will be a good day for businesses compared to the rest of the year.
There are businesses that are offering offers during the whole week. Priority is being given to local businesses, this year with greater sensitivity.
An extensive list of offers and deals will be available on the Chamber’s website. There are almost 150 businesses with more than 200 shops, registered with the Chamber for SMEs.
In October, the Chamber of Commerce proposed that this year, instead of Black Friday, a Black Weekend should be held, meaning that there will be three full days of discounts and offers in stores to avoid pandemic queues.