Campaign launched to assist EU-based businesses

Flags flutter outside the Houses of Parliament, ahead of a Brexit vote, in London, Britain March 13, 2019. REUTERS/Tom Jacobs/Files

A new campaign has been launched to provide EU-based businesses with the information they need to get ready to trade with the UK after the 31st of December this year.

The British High Commission in Malta issued a statement to announce that this communications effort complements the UK Government’s domestic facing campaign, “The UK’s New Start”, which outlines some of the steps UK businesses need to take to prepare and take advantage of new opportunities outside the EU.

The UK will be leaving the EU’s customs union and single market by the end of this year, regardless of the outcome of negotiations. The campaign, to “Keep Business Moving”, will direct EU traders to a dedicated government page which provides information on what they need to do to continue trading smoothly with the UK at the end of the year.

Greg Hands, Minister for Trade Policy said that the UK has always been clear, they want to reach a Canada-style trade agreement with the EU and that remains their ambition. However, the transition period is near and this will bring changes regardless of the final terms of our trade relationship.